Description
This banner combo utilized dual-media placement to make an even greater interactive experience. After the user moves the camera on the top banner, the person on the lower right reacts to the photo in the frame of the camera, thus "rewarding" the user and enticing them to click. This media tactic was concepted for the Kodak Moments campaign, illustrating reactions as Kodak moments.

Now, if I could only get my girlfriend to smile at all the photos I take.